The Keywords Research & Analysis is also, alike in SEO the absolut corner stone for any successful Paid Search (Google Ads) program.
This is simply so, because the search engines are (SEO & Google Ads) keyword based advertising mediums – meaning that without the keyword inserted into the engine – nothing happens.
The Keyword Research and Analysis will unveil which keywords within your market/industry/service, potential customers/searchers are using to find what they are looking for.
The research will also reveal how many searchers do search for a particular keyword per month and how much they cost per click on the ad.
The keywords we find, which are highly related to your website, will then be themed/categorised.