The Keywords Research & Analysis is by far, the absolut corner stone for any successful SEO program. This is simply so, because the search engines are (SEO & Paid Search) KEYWORD BASED ADVERTISING MEDIUMS – meaning that without the keyword inserted into the engine – nothing happens.
In comparison to e.g Facebook or Instagram Advertising: These advertising mediums do not function based on Keywords but on Target Audiences and Demographics.
Our Keyword Research and Analysis will unveil which keywords within your market/industry/service, potential customers/searcher are using to find what they are looking for. The research will also reveal how many searchers do search for a particular keyword per month and how competitive these are.
The keywords we find, which are highly related to your website, will then be themed/categorised.
Once the research & analysis is finalised, the insight can then be This Keyword Research & Analysis piece can also be used to set up a Paid Search (Google Ads) campaign, in case the program also contains Paid Search Advertising.